The Garden is not interested in just any celebrity. …
· Yahoo Sports
The Garden is not interested in just any celebrity. They want people like Ben Stiller and Chris Rock, who’ve demonstrated their loyalty to the Knicks. As former MSG executive Chris Weiller told The New York Times: “How deep a fan you are has a lot to do with it.” Most Celebrity Row seats are controlled by the Garden. But not all. The NBA gets an allotment. Big Hollywood studios, talent agencies, and blue-chip sponsors buy some of their own.
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This article originally appeared on Hoops Hype: The Garden is not interested in just any celebrity. …